MURAT SEYFI

This campaign celebrates our iconic original fragrance, it's heritage and a new range of body luxuries in the collection. Working very closely with the campaign concept team, I fed in from a strategy point of view and assisted in art directing and editing a series of film, animation and illustrated assets, along with one of the still campaign images. With a huge amount of assets at our finger tips, I'm looking forward to seeing and analysing the engagement we achieve for what will be our best Mother's Day campaign to date.